Joe Golike

A fascinating irony of the wildly popular online game, World of Warcraft, is that a substantial part of the game play experience is spent doing tedious tasks. In other words, play is work. Players escape the mundane drudgery of their normal lives and then take up virtual jobs, with which they craft digital items to use, or sell to other players.

This poster is the first in a series visualizing the path a player might take to level up her trade skill from that of a lowly Apprentice to the highest attainable Grand Master.

Format: 30×20 poster